Footshop and Life is Porno first met at Bubenská 1. However, a shared building was not the only thing these two brands had in common. They both create a similar culture and are both associated with art, fashion and courage to experiment.
Both brands have already tried to create a joint product in the past. Not everything goes well on the first try though, so their first collaboration ended due to not reaching the desired quality and not having the result they wanted. But they didn’t give up. After a few drafts, a few design alterations, and samples, they finally reached the desired product quality.